An entrepreneur, business owner, manager should always be looking at ways to improve their product or service. As I was brainstorming recently on product development, and how to align the core services and value your company offers to your prospects, a thought crossed my mind that just made sense:
For a service-based company, results are the product.
For a product-based company, results are the service.
Product-based companies and service-based companies are really one in the same.