It’s an honest question: Are you letting perfection get in the way of progress?

My friend Mark Riffey recently reminded me of the sentiment that, “Perfect is the enemy of good.” He also links to an interesting article in a blog post ‘cult of done‘. The article, ‘cult of done manifesto‘ by Bre Pettis points out to us that we need to banish procrastination, be keen that there are three states of being, not knowing, action and completion. He nicely summarizes it with, ‘Done is the engine of more’. Amen, and amen.
It is easy to be a perfectionist. In some cases it acts like a security blanket. While it is easy to be this, the results and impact aren’t easy. Unnecessary stress, and many back burnered projects and irons in the fire become evident.
How do I know this? I’ve been there many times.

With enterprise inbound marketing the importance to truly understand who your clients are, what words they use when they speak about their needs and interests and to understand how not to irritate or annoy them in the communication process.
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